Revenue
Revenue management and pricing driven by data. Insights and recommendations.
Manage revenue, make data‑driven decisions and compare KPIs with your competitive set. AI forecasting and price monitoring help you find growth opportunities faster.
Helping hotels sell the right room to the right guest at the right time for the right price. Powered by benchmarking, KPIs and demand forecasting.
Revenue management and pricing driven by data. Insights and recommendations.
Compare KPIs with your competitive set (CompSet). Positioning and market share.
AI‑powered demand forecasting and sales strategies up to 90 days ahead.
Comparison with the CompSet across three indexes:
Explore the key metrics that define hotel performance across rooms, guests, and departments.
The first of the three key hotel KPIs. Occupancy shows the percentage of rooms sold compared to those available for sale during a given period. It is important to monitor these data daily to analyze and forecast demand and to calculate the best daily rate for each guest segment.
ADR represents the average daily room rate. This is the second major KPI that shows the hotel’s pricing policy. By comparing the hotel’s ADR with that of its competitive set, you can draw conclusions about your pricing strategy — whether your rates are higher, lower, or aligned with the market. It’s crucial to analyze ADR together with Occupancy.
RevPAR is one of the most common financial metrics used to assess hotel performance. It shows the amount of room revenue generated per available room. RevPAR is analyzed when defining strategies and making investment decisions. Comparing your RevPAR with the competitive set average provides insights into the development potential of your business model.
TRevPAR stands for total revenue per available room. It measures the hotel’s total gross revenue — not just from rooms but from all departments — divided by the total number of available rooms.
TRevPEC stands for total revenue per customer. It calculates the total amount of revenue generated per guest.
RevPATH is used to measure the profitability of a spa. It evaluates revenue in relation to the number of treatment rooms and their available hours, helping spa managers optimize room utilization throughout the day. It is conceptually similar to RevPAR for hotel rooms.
RevPASH measures the average revenue per available seat hour in food and beverage operations. It’s calculated by dividing total F&B revenue by the number of seats multiplied by the number of hours of operation.
RevPAM is a KPI for hotels with their own conference and banquet facilities. It measures the efficiency of the events and meetings department by calculating the revenue generated per available square meter of banquet space.
Forecast: expected ~15% growth during peak periods. Recommendation: adapt rates and sales restrictions.
Automated data input and fewer errors.
Competitor price monitoring up to 180 days ahead. Charts, tables, Excel export.
Revenue uplift after adopting HotelMatrix.
Role‑based access: data entry, QA control, report reading. Each hotel sees only its own data.
EU data center hosting, backups and encryption.
We will contact you within 1 business day and show how HotelMatrix drives revenue growth. Email: connect@hotelmatrix.report
Last updated: 2025
Our mission to help build a better Internet is rooted in the importance we place on establishing trust with our Customers, users, and the Internet community globally. To earn and maintain that trust, we commit to communicating transparently, providing security, and protecting the privacy of data on our systems.
We keep your personal information personal and private. We will not sell or rent your personal information. We will only share or otherwise disclose your personal information as necessary to provide our Services or as otherwise described in this Policy, except in cases where we first provide you with notice and the opportunity to consent.
This Policy applies to HotelMatrix’s collection, use, and disclosure of the personal information of the following categories of data subjects:
Attendees: Those who visit our offices or provide their information to HotelMatrix or HotelMatrix representatives when they attend or register to attend HotelMatrix-sponsored events or other events at which HotelMatrix (and/or its representatives) participates, as well as those who participate in HotelMatrix’s studies such as user experience research.
Website Visitors: Those who visit our Websites, including those who may opt to provide an email address or other contact information to receive communications from HotelMatrix, fill out a survey, or provide feedback. For the purposes of this Policy, “Websites” refer collectively to www.hotelmatrix.report as well as any other websites HotelMatrix operates for its own behalf and that link to this Policy. For clarity, “Websites” does not include any sites owned or operated by our Customers, including where we serve as Registrar.
Customers: Individuals or entities who enter into a subscription agreement with HotelMatrix (or its authorized partner) and to whom HotelMatrix provides Services pursuant to such agreement. For purposes of this Policy, “Services” shall refer to all of the cloud-based solutions offered, marketed, or sold by HotelMatrix or its authorized partners that are designed to increase the performance, security, and availability of Internet properties, applications, devices, and networks, along with any software, software development kits, and application programming interfaces ("APIs") made available in connection with the foregoing.
Administrative Users: Those with login credentials for a HotelMatrix account and/or those who administer any of the Services for a Customer. In some cases, an Administrative User and Customer may be the same individual. In other cases, an Administrative User may be an agent acting on behalf of a Customer.
End Users: Those who (i) access or use our Customers’ domains, networks, websites, application programming interfaces, and applications, or (ii) Customers’ employees, agents, or contractors, who access or use Services, such as HotelMatrix Zero Trust end users.
This Policy also does not apply to our Customers’ domains, websites, APIs, applications, and networks, which may have their own terms and privacy policies. Our Customers are solely responsible for establishing policies for and ensuring compliance with all applicable laws and regulations, including those relating to the collection of personal information, in connection with the use of our Services by End Users with whom our Customers interact.
HotelMatrix’s Websites and Services are not intended for, nor designed to attract, individuals under the age of eighteen. HotelMatrix does not knowingly collect or share personal information from any person under the age of eighteen. To the extent we become aware that we have the personal information of a person under the age of eighteen, we will delete that information.
When HotelMatrix is a reverse proxy, our IP addresses may appear in WHOIS and DNS records for websites using our Services. We are a conduit for information controlled by others. It is our Customers and their users who are responsible for the content transmitted across our network (e.g., images, written content, graphics, etc.).
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Crash Reports: When our Services encounter an unexpected error, you may be asked to submit a crash report, which may contain personal information. You will have an opportunity to review the content of the report prior to submitting the report to us.
End Users HotelMatrix processes End Users’ interactions with Customer’s Internet Properties and the Services. This information is processed when End Users access or use our Customers’ domains, websites, APIs, applications, devices, end points, and networks that use one or more of our Services, and when End Users access or use Services, such as HotelMatrix Zero Trust. The information processed may include but is not limited to IP addresses, traffic routing data, system configuration information, and other information about traffic to and from Customers’ websites, devices, applications, and/or networks.
Registrants Contact and domain information: We collect data such as domain name and status, contact information (such as name, organization, address, phone number and email address), name server, DNSSEC, and Form of Approval (i.e., full WHOIS capture at time of transfer into our system, including the IP address that initiated the transfer).
Network Data. HotelMatrix collects and stores Network Data, which are models, observations, reports, analyses, statistics, databases and other information created, compiled, analyzed, generated or derived by HotelMatrix from server, network or traffic data generated by HotelMatrix in the course of providing the Service, including information required to help HotelMatrix identify, analyze, mitigate, prevent, and block malicious activities on HotelMatrix’s network. Examples of Network Data include service uptime and service availability metrics, request volumes, error rates, cache rates, origin and nature of malware, and IP threat scores.
HotelMatrix only processes personal information in a way that is compatible with and relevant to the purpose for which it was collected or authorized. As a general matter, for the categories of data described in Section 2 above, except 1.1.1.1 resolver user data as explained below, we may use your personal information to:
Provide, operate, maintain, improve, and promote the Websites and Services for all users of the Websites and Services; Enable you to access and use the Websites and Services; Process and complete transactions, and send you related information, including purchase confirmations and invoices; Send transactional messages, including responses to your comments, questions, and requests; provide customer service and support; and send you technical notices, updates, security alerts, and support and administrative messages; Comply with legal obligations as well as to investigate and prevent fraudulent transactions, unauthorized access to the Services, and other illegal activities; For other purposes for which we obtain your consent. In addition, we may use the information we collect from Attendees, Websites Visitors, and Registrants, as well as Customer Account Information for the following purposes:
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