Start with a consistent period

For monthly analysis, use available room nights, sold room nights and room revenue from the same month. Do not mix daily and monthly data or restaurant and room revenue. Keep tax and package-allocation rules consistent.

Calculate the three metrics

100 rooms across 30 days means 3,000 available room nights. With 2,100 sold and €231,000 in room revenue, occupancy is 70%, ADR is €110 and RevPAR is €77. Check: €110 × 0.70 = €77.

Understand the movement

At 80% occupancy and €90 ADR, RevPAR is €72. More rooms sold, but less revenue per available room. At 65% and €125 ADR, RevPAR is €81.25. That does not prove profit is higher: costs also matter.

Compare with context

Review seasonality, weekdays, segments and channels. Higher ADR may reflect a different guest mix. RevPAR alone does not explain margin. Include distribution and operating costs when evaluating profitability.

Put it into practice

At your next meeting, show the three metrics together, explain the change and choose one action to review.

Next resourceBuild a competitive set that makes sense